Cru Podcast | Reviving a Lost Story Through Wine
We sat down with Chappy at Cru Podcast to share our story venturing into the wine industry and bringing Hillersden into the United States. Have a listen!
See the full story on CruPodcast.com
[Excerpt from CruPodcast.com]
At 24-years old, Caleb Forlong is the Director of Marketing & Business Development for the only single estate winery in Upper Wairau Valley in Marlborough, Hillersden and spearheading the winery’s growth in the United States.
Caleb originally began his studies in theatre, but after observing the creative, sustainable methods being implemented by his father in the vineyard, he decided to plant himself in the family business and sought to learn as much as he could about wine. Caleb now splits his time between a set a farm clothes at the Hillersden winery in Marlborough and a sports coat in Los Angeles where he is spearheading the brand’s U.S. operations.
In this episode, Caleb and I dig into the story behind his father’s vision for making wine in the remote Wairau Valley in New Zealand, how he has been working to grow the Hillersden brand in the USA as a 24-year-old just starting out, and the commitment to innovative sustainability that cares for the land the vines are grown on, people who work with them, and the wines they’re making.